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Bubblify
a speculative graduation project, using AI visuals to explore product concepts and exhibition storytelling.
Client:
Graduation Project · Solo ( 100% )
Period:
Jun–Nov 2024
Services:
Speculative Design
Product Design with AI
Tools:
Midjourney
Rhino 3D
Photoshop
01
Chapter — The Premise
An object for a hidden transaction.
Every scroll is a transaction.
The user pays in attention; the platform keeps the receipt. Bubblify is a household object that returns the receipt to the user's hand.
Create Your Own Bubble
↗
01 — Currency
Attention is spent. Nothing marks the spending.
Design move: treat scrolling as a withdrawal. Each session has a visible balance before it opens, and a visible balance after it closes.
The Premise · 01
02 — Balance
The bubble above the head belongs to the platform.
Design move: make the platform's balance sheet physical. The bubble fills on the user's side of the room, where they can see it.
The Premise · 02
03 — Terminal
A transaction needs a close.
Design move: every session ends with a gesture and a sound. The rotary ring returns to zero; the Orb exhales. The receipt is delivered before the next session can open.
The Premise · 03
02
Chapter — The Form
Craft 01 — Sketches
Find the silhouette
Sketches, weeks 1–2. The yellow-circled form became the Midjourney seed.
Challenge
Decision
Why it mattered
Craft 02 — Object
From Rhino to printed body in one week.
03
Chapter — The Exhibit
Gallery note · Day 01
"A stranger rotated the ring, the Orb hummed, and they looked at their friend instead of the object."
I removed the instruction card after day one. Visitors still completed the interaction — rotate the ring, watch the bubble, wait for the exhale — without prompting. Silent usability was the outcome I wanted most.
— Day 01
04
Chapter — Takeaways
The Orb works without explanation. Visitors perform the gesture, wait for the exhale, and leave understanding the metaphor without ever being told it. That was the design result I was after.
The project points to a shelf of adjacent objects — the Ledger, the Receipt, the Returns Desk — each a household fixture for the same hidden economy. Bubblify is the first. The rest is a thesis in progress.
AI Design Award · 2025
AI Design Award '25 — Student Winner.
Selected in the Conceptual Design · Student category. Judged on concept clarity, material execution, and exhibition context.
Seoul · March 2025
Create Your Own Bubble
HYNION
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Sydney Hong
Seoul, KR
© Sydney Hong 2026 — Portfolio